The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
Data
The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
Google launched Googlebook on May 12, 2026: an AI-first laptop merging Android and ChromeOS, with Gemini built in and chips from Intel, Qualcomm, and MediaTek.
Google AI Mode hits 1B users, Publicis buys LiveRamp for $2.2bn, OpenAI upgrades ChatGPT Ads Manager, and the FTC fines Cox Media $880K for fake AI targeting.
Spain's AEPD fined Amadeus IT Group €14.4 million for using millions of travellers' booking records to build passenger profiles without a valid lawful basis.
Spain's AEPD fined Amadeus IT Group €14.4 million for using millions of travellers' booking records to build passenger profiles without a valid lawful basis.
Google launched Googlebook on May 12, 2026: an AI-first laptop merging Android and ChromeOS, with Gemini built in and chips from Intel, Qualcomm, and MediaTek.
Google AI Mode hits 1B users, Publicis buys LiveRamp for $2.2bn, OpenAI upgrades ChatGPT Ads Manager, and the FTC fines Cox Media $880K for fake AI targeting.
AppLovin has quietly launched Gist, a Pinterest-like social app, as it moves to build first-party traffic alongside its fast-growing Axon advertising platform.
Brazil's ANPD releases a draft guide on reliable age verification for digital platforms, opening a public consultation under the May 2026 ECA Digital framework.
Aikido Security research shows deleted Google API keys remain live for up to 23 minutes, granting full access to Gemini, BigQuery, and Maps. Google won't fix.
Google Marketing Live, Google I/O, Publicis buying LiveRamp for $2.5bn, OpenAI visual ads, and Omnicom exiting identity reshape the week of May 18-21, 2026.
Google used its GML EMEA 2026 show to promote AI Max, Universal Cart, Ask Advisor and Meridian, asking advertisers to give campaign execution over to Gemini.
